Sunday, May 03, 2009

Hulu Captures Disney

Hulu, the video streaming site, has now secured Disney, and with it comes ABC. With some 42 million visitors a month Hulu has , in the last 18 months, become the third most popular video site on the Web, behind YouTube and Fox Interactive Media. The only major U.S. TV network not yet in the Hulu loop is CBS, which have ties with Google's YouTube.

Hulu has partnered with 35 sites, including AOL, MSN, MySpace and Yahoo. It gets content from nearly 150 companies, such as Fox, NBC, Comedy Central, Lionsgate, MGM, MTV Networks, National Geographic, Paramount, PBS, Sony Pictures Television and Warner Brothers Television Group.

ABC will give Hulu an exclusive license to distribute its shows on Hulu.com and across the Web on Hulu’s partner sites, like MySpace and AOL .com. Disney will take a 28% stake in Hulu.com, and as part of the deal, NBC and the News Corporation also renewed their commitments to provide their shows exclusively to Hulu for an additional two years.

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