Sunday, March 15, 2009

A Different Marketing Appeal

We thought we had heard nearly every marketing angle, but obviously we were wrong. The following promotion was put out by Fictionwise last week.

LAST CHANCE TO HELP US IMPRESS OUR NEW BOSSES SALE!

As you may have heard, Barnes & Noble acquired Fictionwise last week. Thank you all for your support over the years and for all of the "congratulations" emails and posts we've been receiving. It is very appreciated! And now it is time for our first special promotion since the acquisition. We're calling it: "Help us Impress Our New Bosses" Sale! Use the coupon below for a 10% discount on every title in our store! But hurry, the coupon is only valid through Sunday, March 15th. Thank you! Coupon Code: BN2009


Perhaps we should have a competition for the worst marketing angles; ' Help Us Impress Our Bank Manager'. 'Help Us Increase our Profit', 'Quick Grab a Bargain before We Go Bust', or perhaps we leave bad marketing to experts such as Gerald Ratner.

No comments: