Tuesday, December 15, 2009

Teletext RIP

Technology changes and moves at a pace and what we all knew and used only a few years ago can now seem old fashioned, inappropriate and die. We all once scrolled our TV screens to search for information on the Teletext information service. Today some limited services such as holidays, racing and bookmaking and the subtitles on analogue channels will remain along with chat and dating TV channels on Freeview but this month the service will effectively close across the UK. The writing is clearly on the wall and no longer on the screen.

What has effected the service and numbered its days is the drain of advertising revenues. The migration of commercial advertising revenue means that the business model is no longer viable.

The subtitles will not be affected by the withdrawal of the public information service as it is provided by a different setup.

No comments: