Tuesday, March 15, 2011

Zune Today, Gone Tomorrow

Microsoft may have made history with the sales of their Xbox Kinect but it appears the writing is on the wall for their Zune media players.

In 2006 when MS CEO Steve Ballmer released the Zune, he predicted that Microsoft could one day overtake Apple. What a long time four year is in today’s technology.

An unnamed inside source has been cited by Bloomberg saying that MS is not going to extend the product further. The media player market has clearly moved on and Zune has failed to move with it. Today the smartphone is the media player and that is why MS have turned their attention to their Windows Phone 7 OS platform.

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